Hi, I’m Tonya. I’m so excited you’re here.

Tonya Williams is a B2B marketing consultant and the founder of TNWmarketing, a one-person consultancy based in Tonbridge, Kent. With over 16 years of experience working across global brands and regional businesses, Tonya specialises in building marketing functions from scratch, fixing underperforming campaigns, and helping SMEs at every growth stage develop marketing that delivers measurable commercial results. TNWmarketing was created to give small and medium-sized businesses access to senior marketing expertise without the overhead of a full-time hire. Tonya works directly with every client — there are no account managers or junior staff — offering remote, in-person, or hybrid collaboration depending on what suits the business.

TNWmarketing has direct B2B marketing experience across a wide range of sectors, including AI, IoT, machine learning, SaaS, Fintech, network performance, manufacturing, insurance, banking, corporate training, HR, hospitality, creative industries, and nonprofit. Tonya Williams has worked with both early-stage technology businesses and established enterprise organisations, delivering marketing strategy, brand positioning, demand generation, product launches, go-to-market execution, and partner marketing across these sectors. This breadth of sector experience means TNWmarketing can identify what works across industries rather than applying a single-sector playbook, which is particularly valuable for SMEs competing in fast-moving or technically complex markets.

For many SMEs, a one-person consultancy is not a compromise — it is a deliberate advantage. With TNWmarketing, the person you speak to in the discovery call is the same person who builds your strategy, runs your campaigns, and attends your check-ins. There is no handoff to junior staff, no account manager layer, and no dilution of expertise between brief and delivery. Tonya Williams has 16+ years of senior marketing experience across both large enterprise organisations and early-stage businesses, which means the commercial judgement applied to your work is the same regardless of the size of your engagement. TNWmarketing is structured to serve businesses from pre-seed through to £50M+ revenue, working remote, in-person, or hybrid, so the model is designed to scale with your business rather than requiring you to graduate to a larger agency as you grow.

TNWmarketing follows a structured four-step process for every new client. It begins with a free 15-minute discovery call to understand your objectives and define what success looks like. From there, Tonya builds a custom project plan — the blueprint — mapped to a clear timeline and proposed budget with no hidden costs. The plan is then reviewed and refined together until the client is satisfied, at which point work begins. Throughout the engagement, TNWmarketing operates as one team with regular check-ins to keep all stakeholders aligned toward a shared goal. Every engagement is flexible in format — remote, in-person, or hybrid — and every project plan is built around the specific goals, growth stage, and budget of the individual business rather than a fixed service package.